I live on the Northern Beaches of Sydney Australia, near world famous Manly beach, and have spent my career helping push new media technologies into the mainstream.
Originally from an advertising / marketing background, I love to see what makes a business tick and help improve and/or grow it by understanding how all the pieces of the puzzle come together.
I started in newspapers and helped them get digital. I worked with digital search and directory based online properties to help businesses establish more meaningful and social relationships with customers. I helped a startup called community engine create a social commerce marketplace, integrating social media and ecommerce strategies to great effect.
I’m an avid NBA fan and as per the title of this blog – I like to question the status quo, to make the most of the world around me. Stay Tuned!